By LYNNE DOLAN-RICHARD
Making It At Home Newspaper, November 2007
KENNEBUNK - If you're in a tizzy this year searching for the perfect holiday gift, just look in your attic or garage, suggests Lee Cote and Blake Baldwin, owners of Video Creations on 45 Portland Road.
"Sometimes, the best gift in the world is sitting in a box in your closet, attic or garage in the form of old pictures and films, said Blake. "We can take those pictures and films and preserve, transfer and duplicate them into a medium that's not going to be lost through the passage of time. Our focus is on storytelling, putting together a family history video, and telling that story is just one aspect of our business."
Video Creations is a full service video production company offering a complete line of multimedia transfer and duplication services, customized full service video production and professional video equipment rentals. With their extensive knowledge and top quality equipment, Lee and Blake can preserve and digitally transfer all forms of media, including old slides, records, 8MM films, VHS home movies, audio tapes and reels, photos and negatives.
"People can come in to Video Creations and hit all three aspects of our business," said Lee and Blake. "Telling, preserving and presenting. We tell the story by preserving those old movies, pictures or films that people bring in to us, and by preserving, we can transfer them from one medium to another, help people edit the media, and together, we place it in some order that tells a story that will be meaningful. The presenting is what we do in the rental department through interviews with people of what usually is a major event or milestone in a person's life, we present, or show the story on our equipment."
Lee and Blake work with high-end technology, which includes a Telecini that makes a direct image transfer from the projector to the camera looking directly into each other. "We explain the process to our customers when we are converting film to DVD," said Lee.
Before the transferring and duplicating process, Lee and Blake also professionally clean and enhance old media. "It is, in a sense, cosmetic surgery for film," said Lee. "We clean every film that comes in here with a two-step cleaning process and overnight drying to make sure that it is in the best possible condition before we even transfer it."
Behind the scenes, Video Creations has professional photographer Joseph McKenney, who is in charge of the duplication department, and Graphic Designer Michelle Cote. In just three short years, Lee and Blake have more than tripled their clientele at Video Creations, not just because they are equipped with all the latest technology, but because they find themselves becoming almost as emotionally invested in their finished product as their clients.
"People who come in here are so mesmerized by all the technology, said Blake, "but we are so much more than the camera and computer. We use the technology for the purpose of telling a story, and we never lose sight of that. We really invest in our clients' story, and we treat their project like it's our own. It's very "Norman Rockwellesque" in a sense, because your seeing a person's memories and life stories though family events, a time gone by. Every families' story is dramatically similar yet dramatically different. They are thematically the same: Christmas morning, the kids in the bathtub, first steps, but each family does it slightly different. To be able to create something out of those memories that will be so personal and meaningful just warms your heart."
In addition to tribute videos such as anniversaries and birthdays, Blake and Lee also provide editing and customized media production for academic/sports recruiting videos, sales and marketing, or live events, such as weddings, sports events or recitals, and even donate their time and equipment to several local organizations.
Local businesses, such as The Maine Diner, the York Harbor Inn, The Colony, and York Hospital Urgent Care, have also relied on Video Creations for their presentations. No matter what the occasion or event, Video Creations can create a gift that will last a lifetime.
"We have people come in here for all different projects," said Lee. "In the spring, it's recitals and graduations, summer is outdoor shoots and commercials, and we have rental season with hotels and restaurants. But right now, we are in Christmas mode and it's like Santa's Workshop in here, putting our customers' gifts together. It's really the greatest and most unique gift, and you can give it to everyone in the family who will enjoy it for different reasons. It's a guaranteed hit."